Week 2 - Step 1

Our Presentation

IMPORTANT!

You must master a Simple, Clear, Quick and Question Oriented Presentation that ties down the prospect throughout the presentation. Your presentation must make the New Associate/Trainee feel like it’s simple and easy and that THEY can do it. If your presentation is too complex with too much information it creates 2 problems. It overwhelms the prospect you’re recruiting and the client you’re trying to sell and it creates fear and doubt in the New Associate that they can’t do Primerica and they will have a difficult time understanding if too much information is presented.

The point of the presentation is to motivate the Prospect to want to take action! Either wanting to come on board with us or to change their financial life or BOTH!

Listen to the Presentation UNTIL you have it MASTERED!

Things to do while “listening to” and “observing” the presentation during "Field Training"...

YOU MUST MASTER THE "PRESENTATION" AND "HOW TO CLOSE LIFE INS. in ALL SITUATIONS...(THERE ARE 4)
Count how many questions your trainer uses throughout the presentation
Listen to the feedback of the clients
Pay close attention to the closing questions that take place throughout the presentation.
Specifically : Referrals, sales, and Income potential.
Notice what the trainee should be doing
Especially learn how to transition to Life Ins. and setup of FNA & Recruiting